Fair Trade – Sustainable RDN

https://www.foodnavigator.com/Article/2022/03/04/you-are-what-you-eat-the-three-personality-traits-that-make-you-more-likely-to-buy-fair-trade-and-circular-products In a new study published in the Journal of Business Research, researchers examined “the role of consumer personality traits as drivers of fair trade engagement and its subsequent impact on ethically-minded behavior concerning circular economy issues.” The authors found that “extraversion, agreeableness, and conscientiousness positively affect consumer fair trade engagement, whereas neuroticism has a negative effect,Continue reading “The three personality traits that make you more likely to buy fair trade and circular products”